
Kumar, the IXIGO Group collection, spent an important part of his company’s profit call last week talking about artificial intelligence-not alone. In the past few weeks, almost every Indian travel agency has released advertisements linking their growth or product updates with some form of artificial intelligence: whether it is a chat or language tools, personal journey planning or automation in expenditures management.
Did artificial intelligence really change how these companies work? Skift spoke to CEOs via many Indian OTAS to find out how they already use artificial intelligence. The answers indicate that this is not only related to future capabilities, but also reshapes how reservations are already done, support is dealt with, and the difference is timed more efficiently.
Makemytrip: From reviews to regional languages
Initially using output models, Makemitrip now operates the field Genai systems to enable customer reactions, intuitive and personal.
“Data is our real IP address … We have the largest collection of travel data for all India. This is the basic base for building and implementing artificial intelligence capabilities,” Skift told Skift.
OTA is now harnessing obstetric artificial intelligence through three main functions – analysis, synthesis and translation – as part of a broader strategy for